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Shane Hsieh

Shane Hsieh

Product Manager in Toronto

Shane is a soon-to-be engineering grad from the University of Waterloo who designs products that make complex systems feel simple. At OtO, Arctic Wolf, and Questrade, he’s learned how to gather requirements, collaborate with engineers, and turn technical needs into intuitive interfaces.

He doesn’t just design screens—he designs results. When he scaled a beta testing program from 16 to 55 participants, the goal wasn’t just growth—it was better communication between users and the team. That feedback loop led to real improvements in the product, and that kind of impact is what drives his work. What sets Shane apart is his drive to push past “good enough.” He’ll refine, test, and poke holes in his own work until it truly clicks.

Outside of work, Shane’s a competitive spirit who loves volleyball and cheering for his favorite teams and players. Other days, he slows down with a run, some photography, or a book on theology. If you're looking for someone who bridges design and engineering—and cares just as much about people as pixels—Shane brings the curiosity, skills, and wit to build products people genuinely love to use.

Technical Skills

Tools:

Figma, SQL, HTML, CSS, JavaScript, Python, React, TypeScript, Adobe InDesign, InVision

Skills:

Beta Test Management, Requirements Gathering, User Interviews, A/B Testing, Problem Breakdown & Prioritization, Wireframing, Stakeholder Management, Data Analysis, Prototyping

Work Experience

Sept 2024 - Dec 2024

Product Manager Intern at OtO Inc.

Toronto, ON

  • Scaled OtO's beta testing program from 16 to 55 participants, increasing response rates from 20% to 60%
  • Led cross-functional teams to cut app development cycles from 3 weeks to 2 weeks
  • Spearheaded requirements gathering for the 2025 roadmap based on review analysis, boosting CSAT from 80% to 85%
Jan 2024 - May 2024

Product Manager Intern at OtO Inc.

Toronto, ON

  • Reduced solution return rates by 10% by analyzing OtO's solution install process
  • Created and implemented internal KPIs for the website to identify and optimize conversion bottlenecks
May 2022 - Aug 2022

Product Designer Intern at Arctic Wolf Networks

Waterloo, ON

  • Conducted UX interviews on the internal log search tool and delivered validated prototypes
  • Supported development of the Fenrir design system by standardizing UI components
May 2021 - Aug 2021

Product Designer Intern at Questrade Financial Group

Toronto, ON

  • Redesigned mobile account opening and bill payment workflows, reducing customer service tickets
  • Supported QA for Edge Mobile trading features to enable rapid iteration and a successful launch

Projects

Aug 2024 - Present

Waterloo Engineering Capstone Project: Illume AI

Award-winning FYDP

Illume, an innovative AI-powered platform that transforms complex civic engagement data into actionable insights through explainable thematic extraction, successfully secured funding and onboarded multiple users.

Education

Expected: May 2025

University of Waterloo

Bachelor of Applied Science in Civil Engineering with Co-op

Relevant Coursework: Engineering Economics, Statistics and Probability, Engineering Technical Writing, Design Frameworks for Social Ventures, Conflict Resolution

Illume

Empowering civic intelligence

Role

Product Designer

Timeline

Winter 2022

Tools

Figma, Marvel

Illume App

Introduction

Design is, in one sense, a promise. You are promising to solve a problem your users are experiencing. Like all promises, you should honour this promise. You must be honest and clear about the ability and limitations of your design. Moreover, your design should be tailored to the problem it's trying to solve – and be intended to solve a genuine problem. Good design serves an ethical purpose and does so in efficient and effective ways.

Design can reinforce social disadvantage, or it can help people overcome it. But it can only do this if we bear in mind all the possible users, without dismissing some groups as 'edge cases'.

The Problem

The specific problem statement would go here, describing the challenge that Illume aims to solve.

The Solution

Illume is designed to empower civic intelligence. The solution focuses on addressing the core problems identified during research by providing a platform that connects citizens with their community and government.

The Research

Research methodology and findings would be detailed here, highlighting key insights that informed the design process.

I found that:

  • Key finding one about civic engagement.
  • Key finding two about information accessibility.
  • Key finding three about community participation.
  • Key finding four about civic intelligence barriers.

Design Goals

The primary design goals for Illume were to create an intuitive platform that empowers citizens with information and tools for civic engagement.

Each design decision was made with these goals in mind, ensuring that the final product would effectively address the identified problems while providing a seamless user experience.

Design Decisions

This section would outline the key design decisions made during the development of Illume, with rationales for each choice based on research insights and user needs.

Design Solution

The final design solution incorporates all the research findings and design goals into a cohesive product that effectively addresses the identified problems and meets user needs.

Reflections

Looking back on the project, there were several key learnings and insights gained throughout the process:

  • Reflection point one about the design process.
  • Reflection point two about user research.
  • Reflection point three about technical implementation.
  • Reflection point four about community impact.
  • Reflection point five about future improvements.